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Head-Turning Book Titles Editor's Notes 111
December 08, 2011
Hello,

What's in a name?
that which we call a rose
By any other name would smell as sweet

--Shakespeare


In this issue:

1. What's in a name?
2. Tickled my funnybone
3. Interesting Web site

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1. What's in a name?
Although a rose won't lose its smell if it's called a fork or a tar pit, a book may not sell as well if it has a dog of a name.

A title has to both intrigue and give readers some clue as to what they'll find inside. Frankly, I consider myself to be title impaired. I do not have a gift of quickly coming up with inspired titles.

That's when a good system comes in handy.

Recently I went through a course with uber marketer Marcia Yudkin and learned many techniques for getting to a good title.

I paid good money for that course.

Lucky you, Marcia will be giving a free one-hour Webinar on book titles on December 14. To sign up, see #3 below.

If you are lucky enough to get in, you will be given a link for the actual date and time of the Webinar. You can participate either through your computer or by phone.

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2.Tickled my funnybone

Reintarnation : Coming back to life as a hillbilly.

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3. Interesting Web site
https://www.authorlearningcenter.com/live_events/brainstorming-a-bestselling-nonfiction-book-title

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For more interaction with me and other writers (and links to written bloopers that will make you laugh out loud), join Writer's Helper Facebook page at https://www.facebook.com/WritersHelperEditor

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